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The Story Behind Adobe’s CS6 Desktop Brand System

I haven’t upgraded to Adobe Creative Suite CS6 yet. I simply can’t afford it right now, and I’ve only been using CS5.5 for about 9 months. That doesn’t mean I haven’t been following the changes,...

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The idBrooklyn Collective.

idBrooklyn is a large-scale semi crowd sourced design project with a goal of creating the graphic identity of Brooklyn through community support. The project, which launched on kickstarter wants to...

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W + K Sao Paulo’s New Identity System

Most people think of branding as a logo. And most people think of a logo as visual identity. A logo is one component of your visual identity system which makes up one part of your brand.  A great...

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